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Carnival’s role involved research and development of strategy and copy lines for the video pieces, which were then storyboarded and animated. Showing deference to the way Streeton captured the light and essence of the Australian landscape, Carnival’s animation aimed to capture the essence of the paintings themselves. Using subtle animation of the paintings, paired with custom sound design, Carnival created a suite of videos for use across social media and online advertising, that gave a glimpse into the world of the painting.