Wayne

Working in collaboration with Transmission Films, Carnival created original key art for the film Wayne: The Wayne Gardiner Story. Working with existing fixed asset photography collected during the shoot, the challenge was to create a piece of key art that communicated the drama of the story, as well as the focus on motorsports. Through careful selection of imagery, rebuilding backgrounds and assets, and thoughtful typography design, a cohesive key art design was created, evoking a sense of a fast paced narrative based on a true story.